MBA Candidate 2027 · London, ON, Canada
Where strategy, technology and consulting meet.

I'm Advik Aditya Singh - an Ivey MBA candidate and former technology professional at AbbVie. For over three years, I partnered with senior business leaders to solve complex problems, translate enterprise-scale data into actionable insights, and drive high-impact initiatives. My experience spans strategy, analytics, and Generative AI, with a focus on turning ambiguous business challenges into practical, scalable solutions. I enjoy working at the intersection of strategy and technology, using structured problem-solving, data, and emerging technologies to create measurable business impact.
Behind the numbers
Impacts created within an organization.
$14MRevenue impact from ML solution
Built the analytical foundation behind a machine learning solution that outperformed a legacy model and unlocked incremental revenue, earning a Therapeutic Business Unit Award.
75%Cost reduction in campaign production
Piloted an AI-driven content platform that slashed campaign production spend from $20K to $5K per campaign, enabling brand teams to launch faster while maintaining compliance.
20B+Records unified for enterprise-wide visibility
Led the design and implementation of a data layer behind a commercial-analytics initiative that consolidated sales, marketing and field engagement data across multiple franchises, giving senior leadership a single source of truth.
11Brands supported by a recommendation engine
Owned the data and migration strategy behind a recommendation engine platform deployed across 11 brands, helping field teams prioritize engagement with the right healthcare providers.
Explore the full story
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Experience
3+ years at AbbVie leading GenAI and commercial analytics, plus internships at Vodafone, Meltwater, NUS and Sphere Soft.
Education
Ivey MBA 2027, a Master's in Business Analytics from UIC, and an engineering foundation from SRM.
Projects
Natural-language-to-SQL, an AI content platform, a next-best-action engine and 20B+ record data unification.
Highlights
The numbers that matter - $14M revenue impact, 75% cost reduction - with the story behind each one.